Tell us about your business and what you do?
We are Peak Performance Partners a coaching and consulting firm. One of our main products/services is we seek CEO’s, business owners and General Managers to join and become a member of a peer advisory group. These members collaborate together and help leverage each other’s experience to solve challenges and opportunities they are facing in their business. This collective wisdom helps companies save time, money and increase profitability. In addition to the advisory boards, we are board meeting facilitators for organizations that need a neutral party, business consultants for those that need additional support getting their business back on track or are scaling their business, and we provide professional development training for leadership teams and sales teams.

Why did you become an Ambassador for the Henderson Chamber of Commerce?
I love what the Henderson Chamber does for the business community, and I am passionate about sharing the great experiences I have had with others who are not members.  I believe every business should be a member of the chamber.  It would open a door to deeper community relationships and educate them on things happening in the city and state on a business level that effects them.

How has the Henderson Chamber helped your business?
It has been a wonderful partner to help us engage the community, bring our value to other members and make great connections!

What business advice would you give to an entrepreneur?
You know what you know, it’s what you don’t know where the opportunity lies.  Seek to find answers to what you don’t know, and the best way to do that is surround yourself with others that have different experiences and can share knowledge and wisdom so you don’t have to figure everything out yourself.

What do you do in your free time?
Spend time with family and travel.

Henderson, NV is one the fastest growing cities in America with a world-class quality of life. While this means huge opportunities for Southern Nevadans, we at Foundation for Recovery see firsthand how this growth can lead to new challenges.

Since 2005, Foundation for Recovery’s mission has been to support people and families recovering from mental health and substance use disorders while creating a sense of community among those of us with this unique, lived-experience. As Southern Nevada grows, so does the need for a community-based approach to recovery.

In service to this mission, we were delighted to collaborate with fellow HCC member, College Hunks Hauling Junk & Moving Henderson, to furnish our community center in October.

College Hunks is locally owned and operated by Rob Epstein, a franchisee of the national moving and junk hauling company. As President of College Hunks Henderson, Rob was kind enough to donate a diverse set of goods from his warehouse, handpicked by the staff at Foundation for Recovery.

As Rob put it:
“We are excited to help furnish the Foundation for Recovery community center and support its critical work in the recovery space, especially knowing that the connection was made possible by the Henderson Chamber of Commerce network.”

Making The Connection
We initially connected with Rob at College Hunks through another Henderson Chamber of Commerce member, Paul Ahmadzai, CEO at Everox. Paul introduced and facilitated the dialogue with College Hunks to start, and from there it was a matter of coordination.
 
In the spirit of mutual aid that Foundation for Recovery champions, Rob was kind enough to let us visit his warehouse with a team to select some items. Our team members are drawn from volunteers and staff in recovery from mental health and substance use disorders. Having members of our community be involved in the selection process was essential for us to live our values.
 
With all the COVID-proofing we could muster, items were carefully selected to support a welcoming, productive space for the Community Center. The College Hunks Henderson team was kind enough to set some home furnishings aside for us before we even got there. Two-way communication with our fellow HCC member helped us ensure a productive visit.

Delivery Day
On the big day, the College Hunks Henderson team hand-delivered the selected community center items, completely free of charge. This was no small feat, because the College Hunks warehouse is clear across town from its final destination at the Foundation for Recovery community center.
 
In true charitable fashion, College Hunks Henderson handled this process like any other paid client would be treated: With courtesy, respect and professionalism.
 
Some of the items donated by College Hunks Henderson to our community included a new sofa, rugs, end tables, and dressers for our drop-in center.

It was a great experience for our recovery community staff to see the goods that they had hand-selected be unloaded by the awesome College Hunks Henderson team.

What It Means To The Community
As we experience growth in Henderson, NV, it’s more important than ever to ensure that our community members get the support they need for mental health and substance abuse disorders. Foundation for Recovery is proud to honor the lived experience of our community members while providing them a framework for recovery.
 
The donation by College Hunks Henderson to the Foundation for Recovery community center serves as a stellar example of how future business-nonprofit collaborations can fuel this recovery framework.
 
We are grateful to our fellow Henderson Chamber of Commerce member, Rob Epstein at College HUNKS Henderson and look to the future for more great #HCCLove moments.

Ransomware. A word that can strike immediate fear in the heart and mind of any business owner. Ransomware attacks have unfortunately become common, with many small businesses falling victim to them. Cybercriminals will attack any individual or any business, regardless of the industry.  Ransomware has become a major risk for businesses of all sizes, but smaller businesses are often at a greater risk because they generally lack the proper IT and security controls to successfully combat an attack.

What Is A Ransomware Attack?

Ransomware takes several forms, from malicious actors encrypting your data and requesting a ransom payment in exchange for the release of the encryption, stealing your sensitive data and threatening to release the information on the web unless you pay, to threatening to fully disable your IT systems unless their demands are met.

Malicious actors are sophisticated and are equipped with advanced resources, and they are typically a part of organized criminal groups. You do not want to simply think you are protected from cyber threats – you want to know that you are protected. With more attacks grabbing national attention, it seems the perfect time to share information to better prepare our local businesses.

What Happens During A Ransomware Attack?

Criminal groups are increasingly using cyberattacks to extort as much money as possible from individuals and businesses. This is a profitable business for them with many ransom payments totaling millions of dollars. One of their more common patterns is to infect a company with a virus or other ransomware that encrypts data so the data and systems cannot be used, or the cybercriminals can enter through gaps in your network perimeter and then place the ransomware on the systems directly.

When your business has been compromised, your data will be ransomed and you will have to pay to have your data decrypted and to avoid having malicious attackers publicize your business's sensitive data. Defending your business against ransomware attacks has been, in some way, compared to defending your business against other types of cyberattacks. A strong defense requires a set of IT controls that can be implemented alongside a comprehensive and robust backup and disaster recovery solution for your data and systems. While every small business should have a comprehensive strategy beyond the basic IT and security controls, small business owners can do the following to avoid falling victim to a ransomware attack:

Regularly Patch and Update Software and Operating Systems

Most ransomware attacks will take full advantage of outdated software and operating systems that have several gaps in security. Make sure your network, servers, systems, and end-user desktops and laptops are updated with the most current operating system version. Regular updates are critical to your security. Keep all your systems patched and up to date – especially security patches.

Use Antivirus and/or Malware Software

A robust antivirus application can provide one of the best and strongest defenses against ransomware attacks and other cyber attacks. It is critical to make sure all servers, desktops, laptops, and other devices hosted on your network have an up-to-date version of antivirus software protecting the device. Make sure that automatic updates are enabled and that each device is being protected in real-time.

Be Selective With Privileges

It is important to be vigilant and selective with administrative privileges. Restrict who has the administrative privilege in your business; be selective with who has the privilege to download and install applications in your environment. You only need to have a small number of trained and skilled system administrators. You also may want to limit the use of USB storage, and if USB storage is used, you can encrypt what is being used.

Authenticate and Manage Access to Your Environment

Implement strong authentication for any access to your environment and services, including remote access and services that are used in the cloud. Manage identity and access to your systems and services. When an employee leaves willingly or is terminated, remove any access and privileges they were granted while they were still employed with your business.

Isolate Your Critical Data

Your most critical IT assets and data should be isolated in a separate part of your IT environment. Content on your mobile devices should be encrypted, and there should be policies in place for mobile device security. The most critical IT assets and data that should be isolated include (but are not limited to) customer and client records, financial information, and authentication systems.

Establish a Backup and Disaster Recovery Plan

Recovering from a ransomware attack after it happens, without paying the requested ransom, is next to impossible unless you have a well-architected Backup and Disaster Recovery Plan. Your Backup and Disaster Recovery plan should be constructed so well that all your servers and data will be backed up frequently and stored in a secure location away from your business. You should have multiple copies of your data, and the data should be housed in different types of storage, including at least one in an offsite location. With your own Backup and Disaster Recovery Plan, you will increase your business's chances of successfully recovering from a ransomware attack.

Perform Security Risk Assessments and Audits

Are you aware of everything that is currently on your network? Do you know how many of your machines need to be updated or removed? Is your antivirus or malware software working as it should? When you know what is happening on your network and how well-protected or inefficient your network is, this can be the difference between your business becoming the next victim of a ransomware attack and not being a target at all. Businesses should perform regular risk assessments and audits to ensure your business's network is protected from attacks.

Ransomware is a growing cyber threat that can devastate any business, especially small businesses that do not have the tools, internal IT staff, and resources to defend against it. Unfortunately, small business owners are the least likely to be prepared for a ransomware attack. This is why the Henderson Chamber of Commerce is focusing on helping our local businesses fight ransomware attacks.

Should you require additional guidance or support on ransomware-related matters, feel free to reach out to Orbis Solutions Inc.

Tell us about your business and what you do?
Cox Business is more than part of a cable company – we are a technology solutions leader helping business with their internet, phones and TV. In addition to offering communication services for businesses, we also consult with companies of all sizes to provide managed network services, cloud infrastructure, managed hosting services, security and other emerging technology solutions. I am a Senior Professional Educator for our sales team delivering and developing training on our solutions.

Why did you become an Ambassador for the Henderson Chamber of Commerce?
To help our local community, local business owners and to help make Chamber events successful for everyone through networking and best practice sharing.

How has the Henderson Chamber helped your business?
The Henderson Chamber’s partnership with Cox Communications has helped grow our community, developed smart cities such as the Water Street project and helped make a home for additional partners like the Las Vegas Raiders.

What business advice would you give to an entrepreneur?
The Henderson Chamber is here to help you! They help connect you with business partners and customers, can provide healthcare and tax advice, and keep you apprised of upcoming events that pertain to your business. Don’t hesitate to reach out and connect.

What do you do in your free time?
Volunteer with American Cancer Society and at Coronado High School with my daughter’s Speech and Debate team.

Tell us about your business and what you do?
America First Credit Union is the sixth largest credit union in the United States with over 11 billion in assets. I am a local business development representative. My job is to help drive business into the credit union, everything from consumer, business and commercial. I do this by helping new members and businesses open a membership and help facilitate new and current members, consumer and business loan applications.
 
Why did you become an Ambassador for the Henderson Chamber of Commerce?
I have been involved in different capacities of the Henderson Chamber, and I have found it is the most helpful and engaged chamber in the Southern Nevada Community. I am happy to sit as an Ambassador as I filled the spot my manager once filled as an Ambassador.
 
How has the Henderson Chamber helped your business?
The Henderson Chamber has helped in different ways. First, it helped by allowing me to meet new people in the Henderson community with their virtual networking events and ribbon cuttings. Second, the staff at the Chamber has been helpful by listening to our needs and tailoring things to help the credit union get more value out of its membership.
 
What business advice would you give to an entrepreneur?
Don’t be afraid to fail!
 
What do you do in your free time?
Spend time with my wife and kids. 

There are a few Nevada legal updates requiring compliance effective October 1, 2021.  If you have not already done so, now is a good time to review handbook policies, compensation programs, and recruiting processes.

Sick Leave
AB 190 requires private employers to provide employees with sick leave and to allow usage for illness, injury, medical appointments or other authorized medical need of a member of the employee’s immediate family. The amount of sick leave may be limited by the employer to an amount that is equal to what an employee accrues for sick leave in a 6-month period. 

Action: PTO policies cover this leave. If you have a specific sick leave policy, this change needs to be addressed in handbooks, time off requests, manager training on sick leave approvals and reasons permitted for such leave, payroll system coding may also need to be updated.

Compensation Disclosures
NRS 613.330-613.345) Section 1.3 of this bill prohibits an employer from:
(1) seeking the wage or salary history of an applicant for employment
(2)  relying on the wage or salary history of an applicant to determine whether to offer employment to the applicant or to determine the rate of pay for the applicant; or
(3)  refusing to interview, hire, promote or employ an applicant or discriminating or retaliating against an applicant if the applicant does not provide wage or salary history.
 
An employer is required to provide to an applicant for employment who has completed an interview for a position: (1) the wage or salary range or rate for the position; and (2) the wage or salary range or rate for a promotion or transfer to a new position.
 
An employer may ask an applicant for employment about their wage or salary expectation for the position for which the applicant applies.

A person (applicant) may file a complaint against an employer. The Labor Commissioner may impose against any employer found to have violated any provision of this section an administrative penalty of not more than $5,000 for each such violation. If an administrative penalty is imposed pursuant to this section, the costs of the proceeding, including, without limitation, investigative costs and attorney’s fees, may be recovered by the Labor Commissioner.

Action:  Train hiring managers, update employment applications to remove salary questions, establish a compensation program and salary ranges, review recruiting processes for compliance.

Race Discrimination
Definition of “race” in NRS 613.310 to mean “traits associated with race, including, without limitation, hair texture and protective hairstyles.” “Protective hairstyles” includes, “without limitation, hairstyles such as natural hairstyles, afros, bantu knots, curls, braids, locks and twists.”

Action:  Review dress code policies

Employment Practices
AB307 requires DETR to prepare notices concerning job training or employment programs conducted by DETR and to provide the notices to the Labor Commissioner. The Labor Commissioner is charged with providing these notices to private employers and each employer is required to post the notices in a public location.

Action:  Add to workplace posting requirements

Please contact us with any questions or needed assistance.

Thank you,

Mary Beth Hartleb, J.D., SPHR, CPC
CEO
Prism HR Consulting, LLC
2880 Bicentennial Parkway, Suite 100, PMB 2020
Henderson, Nevada  89044
E: mbh@prismgmg.com
P: 702.941.0995
W: www.prismgmg.com

Tell us about your business and what you do?  
I provide custom printing and promotional products. I help businesses stay top of mind. I help identify and define their needs and problems. I develop possible solutions.  
 
Why did you become an Ambassador for the Henderson Chamber of Commerce?  
I became an Ambassador for the connection to other businesses and to create long lasting partnerships.  
 
How has the Henderson Chamber helped your business?  
The Chamber has connected me to wonderful people that have made me a better businessperson. I have also connected with a few businesses for business as well.  
 
What business advice would you give to an entrepreneur?  
Find what you love to do. Stay focused and don't give up. You will have good days and bad and you need to create a way to stay positive. Join the HCC Chamber for all the resources they can help your business be the best at. Develop power partners that can help your business grow.  
 
What do you do in your free time?  
I read, I play video games, and relax with friends. Take my dogs for walks, enjoy a coffee, and love mystery movies and Bond. 
​

Interview conducted by Betty Boyd, bettyboydwriter.com

Everox recently had the opportunity to collaborate with HopeLink of Southern Nevada on a fundraising initiative to support HopeLink’s mission. For those who aren’t familiar, HopeLink’s mission is to prevent homelessness, preserve families and provide hope. HopeLink has championed this cause for 30 years in Southern Nevada, and their mission is more important than ever as Southern Nevada continues to grow.

According to Stacey Lockhart, Executive Director of HopeLink:
​
“Since the onset of the pandemic, requests for rental assistance have exponentially increased in the Las Vegas Valley. Last year, HopeLink of Southern Nevada provided over 10,000 individuals with life-saving support services including assistance with rent, utilities, food aid and rapid rehousing."

The team at Everox wanted to support this vital mission doing what we do best: Marketing! We also wanted to do something special for Henderson Chamber of Commerce members.

 We initially connected with Katheryn Phillips, Employment Specialist at HopeLink, about the opportunity at an HCC event. We then dreamed up the SEO Health Checkup For Charity: A special (and deep-discounted) search engine optimization service (SEO) offered by Everox, where every dollar paid would go to HopeLink.

We ultimately raised $1,000 for HopeLink, connected with 41 Southern Nevada decision makers at 39 participating organizations and exposed HopeLink’s mission to thousands of Southern Nevadans. We did this primarily using the HCC marketing channels.

(You’ll see that we recognize participants who helped make this fundraiser a reality throughout this blog. To be fair to everyone, participants are listed in a random order.)
​
Along the way, we learned lessons that we want to share with our fellow HCC members about collaboration and marketing with the HCC channels.

Culture and Values Matter
We knew from Day 1 that we wanted this campaign to reflect our company values:

• Be relationship-oriented.
• Create win-win opportunities.
• Make decisions easy.

To put these values into practice, we knew that our offer had to be:

• A good conversation starter.
• Beneficial to everyone involved.
• Something the audience couldn’t resist.

So how did we combine homelessness prevention and SEO into something that compelled people to action?

What We Offered
We offered an SEO Health Checkup, because it provides real value and starts a conversation about an organization’s search engine optimization - and its overall marketing efforts.

Relationships live and die off conversation, so the richer the conversation, the better the relationship - and the more we could amplify HopeLink’s mission to participants.
Nothing sells like free, so we made sure that our service was almost free: $20 for something that’s usually $449.

Donating all the proceeds to HopeLink was a no-brainer for us, and it seemed to make a lot of sense for participants, too. Many remarked, “Why not?
To us, that was a clear signal that we were making decisions easy with win-win opportunities.
​
We also set a limit of 50 on a first come, first served basis. We wanted to make sure that we could meet demand and provide an excellent experience throughout - and that requires being realistic with operational capacity.

How We Promoted It
The Henderson Chamber of Commerce has several ways to tap their network and reach Southern Nevada decision makers. We used three online channels and one offline channel, with each feeding off the other.

The three online channels were:

•  Web
• Email
• Social media

​
The offline channel was:

• Events

Web
We started with the HCC website. We used the free “coupon” formats in the Henderson Chamber of Commerce Members' Area (login required) to broadcast our offering. The formats were:

• Daily Deal Broadcast: Per the HCC Members' Area, “Deals are included in the Daily Deals email and will be published on the organization's website”.
• 'Member to Member' Offers: Per the HCC Members' Area, these are “intended for member use only”.

​Once our coupons were approved by the Chamber, the HCC team uploaded them to the Daily Deal Coupons on the HCC website. In addition, our coupons were automatically integrated into the email newsletter.

Email
The info we entered into HCC Member Deals automatically made its way into the Chamber’s email newsletter and Daily Deal Broadcast email. This was great because we didn’t have to do any additional work. Ultimately, the email channel ended up being the most successful channel for us (more on this in the Results section later).

Social
We ran paid advertisements on HCC profiles across these social networks to leverage the Henderson Chamber’s social media presence:

• Facebook
• Twitter
• LinkedIn

In addition, we also ran ads using our own branded LinkedIn profile. 
​
​These were helpful for visibility. As hinted above, email was still the most successful conversion channel for our case.

Events (Offline channel)
The HCC’s motto is, “Personal relationships. Powerful results.” Nothing embodies this more than the events put on by the Chamber. These events were a critical channel to introducing and fostering connections related to this campaign and beyond.
 
We found that the campaign provided a productive conversation starter with many members, whether via online meetings or in-person events.
 
(We categorize events as an “offline channel”, because it requires a physical presence from an Everox team member - even though Zoom is definitely online.)
 
Ultimately, having something of value to offer to fellow HCC members made it much easier to open up conversations and get to know one another.
 
The connection with many campaign participants was started on the events channel and then ended in a conversion over digital.

The Results!
Results speak volumes. Some key numbers from this effort:

• $1,000 raised. We fell short of our 50 sign up limit, so Everox made up the difference to ensure that we hit that nice, round $1,000 number.
• 39 Organizations participated. These organizations were diverse. This list included other nonprofits, new businesses and small operations all the way up to regional, mid-size companies and even large, global companies with subsidiaries here in Nevada.
• 41 Decision makers connected with. Engaging with these organizations meant working with decision makers at all levels.

 
As we moved towards the end and realized that we wouldn’t hit our 50 checkup limit, we decided to expand the offer to HCC members’ family and friends. We reasoned that it was for a good cause and that we were still providing value to the Chamber network, so it was an easy decision to make. This also ended up being a lesson learned.

Lessons Learned
Some key takeaways from this experience were:

• It takes a budget.
• Consider marketing to HCC members plus their friends and family.
• Keep things as simple as possible.
• Collaborate with someone!
• It’s worth it.

It takes a budget.
It’s an old saying, because it’s true: It takes money to make money. Everox decided to carry all the costs of the HCC marketing to ensure that HopeLink was taken care of, and it was a win for everyone involved.
​
Make sure that you plan a budget and account for possible successes and failures. If done right, your generosity can pay big dividends.

Consider marketing to HCC members plus their friends and family.
The power of the HCC network is not just in the members, but in their extended networks as well - family, friends and other relationships.

If we could go back, we would frame our offer as something like this: “Exclusive for HCC Members plus Family & Friends”
​
Arguably, this is more supportive of our value to “Be relationship-oriented”. While it will vary for each organization, we think this strikes a balance between providing exclusive value to (and respecting) the HCC network while ensuring that the net is still wide enough to meet goals.

Keep things as simple as possible.
As you can see above, the complexity of these campaigns can grow quickly. We used four marketing channels to cross-promote. That’s before fulfillment, delivery, follow up and numerous personal emails, phone conversations and video chats.

Staying organized is a must - and keeping things simple is a big help in this regard.

We recommend avoiding using too many new tools or pieces of software.
​
Instead, focus on results and provide a great experience for all involved - whether it’s HCC team members helping you get things published, your newfound contacts or, if applicable, your collaborator.

Collaborate with someone!
The old African saying goes: “If you want to go fast, go alone. If you want to go far, go together.” The same goes for marketing with HCC channels. It’s likely that you’ll have a richer experience and get more bang for your buck if you work with a partner.
 
Stacey Lockhart, Executive Director at HopeLink, put it best:

​We stayed connected with our fellow collaborator throughout, and vice versa. Be fearless and productive with your communication: Pick up the phone, answer that text and send honest emails.
​
After all, you joined the HCC to connect. Why not build this into your promotion from the very beginning?

It’s worth it.
The Henderson Chamber of Commerce provides an awesome platform to build goodwill and grow real relationships with your fellow Southern Nevada decision makers. For Everox, being successful meant embracing a multi-channel strategy across HCC platforms and being vigorous with follow through.
​
We were thrilled at the chance to amplify HopeLink of Southern Nevada’s mission and make a humble contribution to their organization, while helping our fellow Chamber members. To echo the HCC motto once again: “Personal relationships. Powerful results.”

Jane Sherlock serves as Chair of the Henderson Chamber of Commerce Ambassadors and was awarded Ambassador of the Year at the 2021 State of the Chamber luncheon. Learn more about Jane and motivates her!

​Tell us about your business and what you do?
I serve as the Business Development Manager for Coby Sherlock at Movement Mortgage working alongside my husband Coby Sherlock to help home buyers and homeowners with purchasing and refinancing residential properties not only in Nevada but also in California, Arizona, Florida as well as Coby’s home states of Louisiana and Tennessee. We love working with growing families just like us but also Veteran’s (we waive all fees for Vets) and also specialize in condo and high-rise properties. We are all about educating our community about home ownership and offer complimentary workshops every week! We also work hard to educate and elevate our realtor partners with workshops for them too. 
 
Why did you  become an Ambassador for the Henderson Chamber of Commerce?
I became an Ambassador for the Henderson Chamber of Commerce because I love people! I’m very passionate about supporting my local Southern Nevada community grow and thrive. We have an amazing business community filled with so many incredible business owners and I find joy in bringing great people together so we can flourish in excellence as a community. As the Chair for the HCC Ambassadors, I am committed to creating connection and being the source of connectivity for our members.
 
 How has the Henderson Chamber helped your business?
 The HCC has been instrumental in the growth of my business by giving me the opportunity to meet extraordinary people in our community at the many networking events and through personal introductions. I would not have the amazing network that I have today if it weren’t for the Henderson Chamber of Commerce.
 
What business advice would you give to an entrepreneur?
The best advice I have for entrepreneurs is to get involved and give back to your local community. I have met so many wonderful people that have led to amazing opportunities in business by volunteering and being in service.
 
What do you do in your free time?
In addition to our mortgage business, Coby and I are very busy parents of two children under the age of two, so our hands are very full but our hearts are overflowing with love and joy. We enjoy traveling as a family, trips to Disneyland, Dodger games, making home cooked meals and volunteering for various local non-profit organizations. I also love to sing and am honored to have sung our national anthem at the HCC 2021 State of the Chamber!   

Interview conducted by Betty Boyd, bettyboydwriter.com

On July 1, 2021, I will have the distinct honor of becoming the Chairperson of the Henderson Chamber of Commerce. As I look back on my journey with the Chamber, I am overwhelmed at the opportunities I have been afforded and the experiences I have enjoyed. 

I joined in 2012. At that time, I was advised to (a) ask to become a member of the Issues Committee and (b) apply for Leadership Henderson. Although the Issues Committee has evolved significantly from its format in 2012, I knew from my very first meeting that serving in a role in the Chamber’s advocacy efforts would be the best way to contribute to the growing and vibrant organization. I have served on the Issues Committee (advocating on federal and regional matters on behalf of the Chamber members) since 2012, including the privilege of being its Chairperson for several years. 

I followed the second piece of advice with as much enthusiasm. I interviewed and had the tremendous opportunity to enroll in the Leadership Henderson Class of 2013. Through this renowned program, I learned more about the City of Henderson, its businesses, non-profits and community partners than I ever thought possible. Additionally, I became entrenched with some of the finest people in Southern Nevada. 

I was able to further spread my advocacy reach commencing in 2013 when I was invited to serve on the Legislative Committee. I have now served on this elite and impactful committee for five legislative sessions. I have been the Chairperson since 2017. The work this Committee does to advocate on behalf of the nearly 1800 Chamber members and the tens of thousands of employees of those members is, perhaps, the most rewarding work I have done within our community. In this capacity, the Chamber expresses and influences policy that benefits the small business community which, of course, is the backbone of our economy. 

Being able to Chair the Henderson Chamber as we regain normalcy after the pandemic will be a challenge, but I think the greatest opportunity. Building our business community back and increasing its strength and vitality will be my primary focus. To that end, during my tenure, the Henderson Chamber will be relaunching the Henderson Business Resource Center – the oldest business incubator in the State of Nevada. The Henderson Chamber of Commerce will continue its path of providing a pathway to affordable health insurance through its Association Health Plan. The Chamber will continue to fortify its strategic partnerships with other stakeholders within the business community as well. 

While the Henderson Chamber of Commerce has always provided great opportunities in marketing businesses and networking opportunities, I am most excited to further our advocacy on behalf of and with our members. The Chamber’s footprint on local, regional, state and federal issues has grown so much since I first joined in 2012. I am thrilled to have the opportunity to assist the Chamber and its members in growing it even more. 
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You can learn more about Aviva Gordon, Esquire, on her website at gordonlawlv.com.​